What is wrong with my website?

Most broken websites are not “ugly.” They are slow to understand, hard to use on a phone, and missing a clear next step. If a stranger cannot tell what you do and how to reach you in a few seconds, the design never gets a chance.

Paste your address on the free diagnosis if you want this checked on your live page instead of guessed from memory.

The offer is not obvious

If the first headline could sit on any other business’s site, visitors bounce.

Write one line that names the customer and the outcome. “Family dentistry in Murfreesboro” beats “Welcome to our homepage.” Then repeat that offer near the button.

Weak first line	Stronger first line
Welcome	Same-week AC repair in Nashville
Home	Book a cleaning without calling the front desk
Innovative solutions	Stop losing after-hours job calls

Phones are where the sale dies

If the page pinches, slides sideways, or hides the tap target, mobile traffic is wasted.

Check your own site standing up, on cellular, with one thumb. The call button, form, and hours should be reachable without pinch-zoom. If they are not, that is not a “mobile enhancement.” That is a closed register.

Trust is missing from the first screen

Strangers do not owe you a click. They need one proof line before they give you a number.

A name, a city, a review snippet, years open, or a license line is enough to start. Hide all of that below a stock photo and you look rented.

There is no way to take the next step

A pretty page with no phone, form, or booking path cannot make money.

Every useful page needs one action. Call. Book. Ask a question. If that action is in the footer only, most people never see it. Put it next to the offer.

The diagnosis tool flags a missing contact path when the HTML does not show mail, phone, or a contact route.

Search and AI answers have nothing to quote

If the title and description are blank or generic, Google and answer engines invent the summary.

That invented summary is rarely the offer you paid to make. A real title and a two-sentence description are the cheapest fix on this list.

Frequently Asked Questions

Can a free scan replace a full website audit?

No. A free scan reads what the page is willing to show: titles, mobile setup, contact paths, and obvious gaps. A full audit still needs a human to judge the offer, the photos, and the follow-up.

Why does my site look fine to me and still lose leads?

You already know what you sell. A first-time visitor does not. The leaks are usually clarity, speed on a phone, and a missing next step, not a color you have stared at for a year.

Should I rebuild the whole site?

Not first. Fix the offer line, the mobile tap path, and the contact action. Rebuild only if those still cannot live on the current pages.

How is this different from a speed test?

A speed test tells you the page is heavy. This diagnosis asks whether a stranger can understand you, trust you, and reach you. Both matter. Speed alone does not sell.

What should I do after I see the score?

Fix the high-severity items in order. If you want the work done for you, Epiphany Dynamics builds the fix. The score is the start, not the product.